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Pardot Marketing Automation Services

[vc_row][vc_column][vc_single_image image=”2734″ img_size=”600 x 313″][vc_custom_heading text=”SALESFORCE PARDOT B2B MARKETING” font_container=”tag:h1|font_size:42PX|text_align:center|color:%233e3e3e|line_height:48PX” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1539870613576{margin-top: 120px !important;}”][vc_separator color=”custom” style=”shadow” border_width=”3″ el_width=”90″ accent_color=”#808800″ css=”.vc_custom_1539870658868{margin-top: -15px !important;}”][vc_custom_heading text=”Drive Marketing Automation with Salesforce Pardot powered by TBG Marketing” font_container=”tag:h2|font_size:32px|text_align:center|color:%236e6e6e|line_height:36px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:600%20bold%20regular%3A600%3Anormal” css=”.vc_custom_1539870668576{margin-top: -15px !important;}”][vc_row_inner css=”.vc_custom_1539876825913{margin-top: 120px !important;}”][vc_column_inner width=”1/2″][vc_custom_heading text=”Getting Started with Pardot” font_container=”tag:h2|font_size:32px|text_align:left|color:%233e3e3e|line_height:38px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal”][vc_separator color=”custom” border_width=”2″ accent_color=”#808800″ css=”.vc_custom_1539876808742{margin-top: -15px !important;}”][vc_custom_heading text=”Pardot Configuration and Management” font_container=”tag:h3|font_size:20px|text_align:left|color:%23808800|line_height:24px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:600%20bold%20regular%3A600%3Anormal” css=”.vc_custom_1539878499642{margin-top: -15px !important;margin-left: 25px !important;}”][vc_column_text]Pardot Marketing Automation is one of the most configurable applications in the market.  TBG Marketing will configure Pardot for a tight integration into your Salesforce account with bi-directional synchronization on Prospects and Leads and Contacts, delivery of curated content for sales from Pardot, integrated reporting including Salesforce and Pardot data, Single Sign On user experience and embedding pardot as an object in Salesforce.  Our configuration will feed Pardot performance information into Salesforce using the Salesforce Connector so that the sales team can see the nurturing and development that has gone into the marketing qualified lead (MQL).  TBG Marketing develops a synchronization strategy with you so that you are ready to go right out of the gate including mapping custom fields, adding push to Pardot buttons and integrations to Social Media, Google Analytics, Site Tracking and more.  Get your Pardot installation off the ground with TBG Marketing.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_single_image image=”2735″ img_size=”600 x 600″ add_caption=”yes”][/vc_column_inner][/vc_row_inner][vc_row_inner css=”.vc_custom_1539876825913{margin-top: 120px !important;}”][vc_column_inner width=”1/2″][vc_custom_heading text=”Pardot Marketing Platform” font_container=”tag:h2|font_size:32px|text_align:left|color:%233e3e3e|line_height:38px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal”][vc_separator color=”custom” border_width=”2″ accent_color=”#808800″ css=”.vc_custom_1539876808742{margin-top: -15px !important;}”][vc_custom_heading text=”Lead Nurturing, Marketing Automation, Prospect Marketing” font_container=”tag:h3|font_size:20px|text_align:left|color:%23808800|line_height:24px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:600%20bold%20regular%3A600%3Anormal” css=”.vc_custom_1539878513728{margin-top: -15px !important;margin-left: 25px !important;}”][vc_column_text]Pardot Marketing Automation capabilities are applied to Prospects to groom them into Marketing Qualified Leads (MQL) before being handed off to sales.  The objective of Lead Nurturing is to eliminate cold calling and deliver actionable profile information to engaged leads so that sales can close the selling cycle rapidly.  Pardot Marketing Automation included 1:1 email design and delivery through marketing campaigns combining salesforce and Pardot insights to give a full view of the Prospect.  Lead scoring and grading are applied to represent level of engagement through activity and level of appropriateness the customer represents for the business (e.g. favored verticals, favored executives, etc).  Pardot Lead Nurturing includes strategies to deal with customers based on their engagement moving Hot prospects into short term marketing exposure, moderate prospects into thirty day treatments and cold prospects into 90 days or exiting the program for future work.  Pardot begins the Journey Map for customers and can deliver content, insert into Social Media, customized landing pages and site and page tracking to fulfill the qualification role.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_single_image image=”2736″ img_size=”600 x 600″ add_caption=”yes”][/vc_column_inner][/vc_row_inner][vc_row_inner css=”.vc_custom_1539876825913{margin-top: 120px !important;}”][vc_column_inner width=”1/2″][vc_custom_heading text=”Pardot Marketing Reporting” font_container=”tag:h2|font_size:32px|text_align:left|color:%233e3e3e|line_height:38px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal”][vc_separator color=”custom” border_width=”2″ accent_color=”#808800″ css=”.vc_custom_1539876808742{margin-top: -15px !important;}”][vc_custom_heading text=”Lead Nurturing, Marketing Automation, Prospect Marketing” font_container=”tag:h3|font_size:20px|text_align:left|color:%23808800|line_height:24px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:600%20bold%20regular%3A600%3Anormal” css=”.vc_custom_1539878513728{margin-top: -15px !important;margin-left: 25px !important;}”][vc_column_text]Pardot Marketing Reporting is integrated with Salesforce to deliver Einstein Advanced Analytics and reporting on marketing campaigns.  Attribution models can be configured to be first touch, last touch or something in-between to help you understand the drivers of lead qualification.  TBG Marketing will configure B2B Marketing Analytics powered by Einstein and customized for your business.  We build customized Dashboards using the Analytics Studio applications and help your business to use Salesforce Engage to track Campaigns, Alerts, Reports and e-Mails over time and improve your lead qualification process and management at a vertical market or other industry level.  Dashboarding is customized for user roles and profiles in Salesforce to put the right information into the right hands at the right time.  TBG Marketing will show you the way to deliver better reporting and marketing analytics powered by Salesforce Pardot.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_single_image image=”2737″ img_size=”600 x 350″ add_caption=”yes”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row full_width=”stretch_row_content” fullwidth=”yes” top_margin=”0″ bottom_margin=”0″ css=”.vc_custom_1539879753679{margin-top: 125px !important;}”][vc_column][vc_custom_heading text=”Enterprise Marketing Automation Services” font_container=”tag:h2|font_size:42px|text_align:center|color:%233e3e3e|line_height:48px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal”][vc_separator color=”custom” style=”shadow” border_width=”3″ el_width=”90″ accent_color=”#808800″][vc_custom_heading text=”Accelerate Your Pipeline with Marketing Qualified Lead Strategy & Services from TBG Marketing” font_container=”tag:h2|font_size:24px|text_align:center|color:%236e6e6e|line_height:28px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:600%20bold%20regular%3A600%3Anormal” css=”.vc_custom_1539879945253{margin-bottom: -15px !important;}”][vc_column_text css=”.vc_custom_1539883329019{margin-top: 45px !important;margin-right: 25px !important;margin-left: 25px !important;}”]TBG Marketing will power up and ignite your Pardot installation and can provide on-going marketing services on your Salesforce platform to help you drive better Marketing Qualified Leads and accelerate your sales pipeline and business growth.  Some of our Pardot services include…[/vc_column_text][vc_row_inner][vc_column_inner width=”1/3″][vc_custom_heading text=”Pardot Configuration” font_container=”tag:h3|font_size:28px|text_align:center|color:%233e3e3e|line_height:32px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal”][vc_text_separator title=”SERVICES” color=”custom” style=”shadow” border_width=”3″ el_width=”90″ accent_color=”#808800″][vc_column_text]

  • User Configuration
  • e-Mail Tracking
  • Site Tracking
  • Landing Page Tracking
  • Salesforce Connector
  • Pardot Buttons in SFDC
  • Salesforce-Pardot Synch
  • Salesforce Single Sign On
  • SFDC Page Sections
  • Custom Fields
  • Pardot IP White Listing

[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_custom_heading text=”Pardot Marketing” font_container=”tag:h3|font_size:28px|text_align:center|color:%233e3e3e|line_height:32px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal”][vc_text_separator title=”SERVICES” color=”custom” style=”shadow” border_width=”3″ el_width=”90″ accent_color=”#808800″][vc_column_text]

  • e-Mail Templates
  • Landing Page Templates
  • Scoring Strategy
  • Grading Strategy
  • Engagement Studio Design
  • Automation Strategy
  • Lead Nurturing Strategy
  • Branded Content Design
  • Social Media Tracking
  • Keyword Tracking
  • AdWords Tracking

[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_custom_heading text=”Pardot Analytics” font_container=”tag:h3|font_size:28px|text_align:center|color:%233e3e3e|line_height:32px” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal”][vc_text_separator title=”SERVICES” color=”custom” style=”shadow” border_width=”3″ el_width=”90″ accent_color=”#808800″][vc_column_text]

  • Einstein B2B Analytics
  • e-Mail Performance
  • Prospect Engagement
  • Forms, List, Page Engagement
  • URL Tracking
  • Chatter Tracking
  • Pipeline Dashboard
  • Salesforce Engage
  • Data Sets, Lenses, Dashboards
  • Attribution Reporting

[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row top_margin=”0″ bottom_margin=”0″ css=”.vc_custom_1540587133326{margin-right: 35px !important;margin-left: 35px !important;}”][vc_column width=”1/2″][vc_custom_heading text=”Sooo… let’s chat…” font_container=”tag:h3|font_size:42px|text_align:left|color:%23808800|line_height:48px” google_fonts=”font_family:Lora%3Aregular%2Citalic%2C700%2C700italic|font_style:700%20bold%20italic%3A700%3Aitalic”][vc_column_text]TBG Marketing Agency Services enable you to customize pardot B2B Marketing Automation without having to hire marketing teams, administrators and designers.  Our experience with Salesforce, including Pardot, will enable your business to extend to a world class platform without building a Salesforce agency on-site.  Ready to learn about how TBG Marketing can help you design and install your Pardot Marketing Automation platform?  Complete the form and let’s chat – you are going to like what you hear![/vc_column_text][/vc_column][vc_column width=”1/2″][vc_column_text]

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